Many businesses want to communicate with their customers, but updating their website is often a challenge, time consuming and costly.
A blog is an affordable alternative or addition to your businesses’ cadre of marketing tactics. Benefits include the ability to offer and receive interactive commentary, provide your reader with text, images and links, and the opportunity to improve your search engine ranking. Sound intriguing?
Attend SBDC�s two-hour workshop, third in a series of three social media workshops designed specially for small business entrepreneurs to learn more. In this practical workshop, attendees will learn:
- The primary steps involved in setting up a blog
- The unique features offered by a blog
- The difference between a blog and a website
- Unique blogging features and best practices for updating a blog to attract and retain readers
- The advantages and utility of the social community site, SlideShare.
Growing fast in popularity and acceptance SlideShare allows businesses to share presentations, PowerPoint�s and pdf files with clients and prospects who can access your presentations from their site, or you can add them to your own website, blog or social networking profile. SlideShare is also becoming a powerful place to do research, demonstrate knowledge, display products and services, and promote a businesses� expertise. We will show you how!
Bring a fully charged laptop and come prepared to set up a blog withn WordPress and Blogger.
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